FDCI head Sunil Sethi on the business of fashion post pandemic

In conversation with Firstpost, FDCI (Fashion Design Council of India) head Sunil Sethi talks about the business of fashion and how the Indian fashion industry has come a long way since it first began. He believes fashion in India for the longest time was centered around bridal wear and ethnic clothing. While contemporary designer labels are on the rise today, the gravitas that wedding ensembles command from a consumer perspective continues to reign supreme.

How have things changed post pandemic in the fashion industry?

Sunil Sethi: The Fashion Design Council of India and Lakmé Fashion Week have for decades worked towards the growth of the fashion and design industry. Post pandemic we are witnessing a change in the ways in which collections are being produced, there is a slower and more mindful approach that designers are taking to the pieces that they are designing. On the other hand, we are also noticing a parallel approach with the return of opulence and glamour in the ways in which shows have been conceptualized this season.

Has the industry gone back to the pre-pandemic stage?

We are happy to share that business is once again on a major upswing because of our return to the physical…