NEW YORK–(BUSINESS WIRE)–Today, Intuit Mailchimp announced its NYFW: The Shows debut through a new capsule collection and pop-up shop featuring five Black In Fashion Council (BIFC) selected designers. NYFW: The Shows Capsule Collection, presented by Mailchimp is an extension of Mailchimp’s recently debuted ‘Guess Less, Sell More’ brand campaign and will be on display during NYFW: The Shows 2022 and available at mailchimp.com/nyfw.

Mailchimp is also the first sponsor of the BIFC Discovery Showrooms at Spring Studios, the central hub of NYFW: The Shows. This season, designers Ajovang, Atelier Ndigo, HARBISON, IZAYLA, Jessica Rich, Kwame Adusei, Madame Adassa, Muehleder, Sammy B and VAVVOUNE will showcase their newest collections in the BIFC Discovery Showrooms.

The limited-edition capsule collection showcases five designers from the BIFC Discovery Showroom: Izayla, Kwame Adusei, Muehleder, Ndigo Studio, and Sammy B. These designers are breaking through, making moves, and changing the world with confidence. Guests of New York Fashion Week: The Shows can view the capsule collection in the Mailchimp activation space located in the main lobby of Spring Studios and at mailchimp.com/nyfw. The Mailchimp activation space was designed and produced by Wink, Mailchimp’s in-house creative agency, in partnership with IMG.

“New York Fashion Week: The Shows is an incomparable opportunity for emerging designers, who are also entrepreneurs in their own right,” said…