, 2022-08-29 09:51:59,
A Central Saint Martins graphic design graduate, studying “everything from filmmaking, illustration, photography,” Ben Cobb launched his writing career in film journalism and occasionally wrote for fashion titles. Some of his earliest interviews were with the likes of designers John Galliano, Jean Paul Gaultier and Diane von Fürstenberg.
“I’m interested in people,” the fashion editor shared in a LinkedIn Live broadcast last week. “Whether it was a filmmaker or fashion designer or a novelist, I never separated them too much.”
Cobb joined Dazed Media’s Another Man, where he worked for a decade, leaving the publication in 2019 after 4 years as editor-in-chief. He then joined influential style publication LOVE as co-editor-in-chief in early 2020 before helping to launch Perfect Magazine, a creative community and content platform, alongside his former LOVE colleague Katie Grand. In 2021, he joined the Evening Standard as editor of its supplementary lifestyle and culture publication, ES Magazine.
Now, BoF Careers shares insights and actionable advice from last week’s event, Building a Career in Fashion with Ben Cobb.
How did you start working in the fashion industry?
It was never my plan. I tried everything to avoid it for a long time. I grew up around a lot of friends and some family that worked in fashion but starting out, my two main passions were writing and film. I started writing about films, which seems a natural way to put those two passions together.
I’m interested in people. So whether it was a filmmaker or fashion designer or a novelist, I never separate them too much. So I was writing about film for some style magazines and that became, “Will you go and interview designers?” and it suddenly brought together lots of different elements.
How did you impress while starting out as a writer?
[I did] very early interviews with designers [like] John Galliano and Jean Paul Gaultier, I had a fantastic day out with Diane von Fürstenberg around London. […] I never [felt] particularly starstruck or intimidated by big characters. I think, if anything, it probably helped me being a bit naive because maybe I asked stuff that probably you’re not supposed to.
Learn how to say no. A massive part of the job is what you don’t include, filtering down to what you want to say.
With those early experiences, research is key. [I would] do a lot of heavy research […] and get a good idea in my head, to build a character study, a portrait of what I…
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